Hongkong, Jul 7, 2019 — It is believed in the industry that holographic image communication utilizes the high-rate characteristics of 5G networks to transmit large amounts of 3D video signals, which can present a more realistic world for users, and it has a qualitative leap in interactivity and may become a subversive technology of Internet socialization. At present, Samsung, Facebook, Apple, Google, Huawei and other technology giants are involved in the R&D of technologies in this field, showing the broad prospects of the technology application. As one of China’s largest holographic cloud platforms, WIMI Hologram Cloud listed IPO at NASDAQ in the United States, which will be the world’s only listed company in the 5G holographic AI vision back technology field, with broad application prospects.
In recent years, the application market for the facial recognition industry has continued to expand. For better accuracy and quality, the face recognition application presents a trend of transition from two-dimensional technology to three-dimensional technology. The reason for this trend is that 2D face recognition technology is susceptible to posture, light, appearance and other factors, resulting in decrease in recognition rates. Therefore, WIMI Hologram Cloud believes that three-dimensional technology will gradually replace the three-dimensional face recognition technology. WIMI Hologram Cloud plans to providing 3D face recognition holographic cloud application services based on artificial intelligence algorithms. In the future, WIMI Hologram Cloud plans to meet potential customers in each industry through its 3D face recognition holographic cloud technology, such as customers in the field of home, retail, tourism, telecommunications, finance, national security, robotics, education, social media, terminal equipment, business, transportation, smart business or other potential applications.
WIMI Hologram Cloud plans to continue to improve and strengthen existing technologies, maintain industry leadership and create an ecological business model. At present, the holographic face recognition technology and holographic face change technology of WIMI Hologram Cloud are being applied to the existing holographic advertising and entertainment business of WIMI Hologram Cloud , and the technology is also being upgraded in order to make breakthroughs in more industry fields. WIMI Hologram Cloud is targeted at building a commercial ecosystem based on holographic technology applications.
The development of 5G in China is quite significant: China was just participating and running after others in the era of 3G, and China realized the running beside others in the era of 4G, while in the era of 5G, Chinese companies, such as Huawei, are targeting the global market, and have gained a lot of words in terms of patents, chips, software, systems and standards, which also reflects the high importance China attaches to communication technology.
As the development direction of the new round of mobile communication technology, 5G will realize the real “Internet of Everything” and bring unlimited possibilities for mobile communication. Just take the example of the common application of shifting 2G to 4G era of telephone calls, the holographic video calls in science fiction movies will also land in the 5G era.
In mid-June, the International Communications Industry Standardization Organization 3GPP (The third-generation partner project) held a plenary meeting to officially approve the freezing of the independent networking function of fifth-generation mobile communication technology standard (5G). At this point, the first phase of full-featured version of the 5G standard was formally introduced, which also means that the official commercialization of 5G will begin to enter the countdown phase. At present, the three major Chinese operators are also in the process of deploying the 5G. “ In terms of the first-phase full-featured standardization work, some countries have issued 5G frequency licenses, indicating that the 5G industry has entered a comprehensive sprint phase, and the commercial process of 5G is accelerating.” pointed out by Shang Bing, Chairman of Shanghai China Mobile at the World Mobile Congress.
There are a large number of Internet users and mobile Internet users. As system vendors such as Apple and Google introduce a base tool platform, it become easier for developers to create and provide diverse AR content, enabling AR technology to be quickly provided to a large number of users. In addition, the store offering the AR experience penetrates quickly in Chinese malls, and consumer can enjoy the AR experience at a lower cost, which promotes consumer acceptance of AR.
Holographic AR Market Size of PRC by Revenue, 2016-2025E
Note: Hardware refers to the revenue of hardware manufacturers, including AR rendering device, such as AR glasses, AR helmets, etc. as well as holographic imaging devices, such as holographic projectors, holographic cabinets, holographic advertising machines, etc. Software and contents refer to the revenue of participants who provide the addition of AR and holographic contents, ARSDK or technical services. Source: Frost & Sullivan
The AR applications are currently mainly used in entertainment, advertising, education and other industries. They have relatively mature hardware environment, which is very beneficial to the development of software and contents in these fields. In the long run, these applications will also appear in social networking and communications field, although these applications are still limited by hardware technology.
With the rapid construction of 5G, its large-scale commercialization is not far away. At present, the 5G construction is vigorously promoting all over the world to seize the opportunity. In the communications industry, operators take the lead, and the upstream and downstream enterprises in the industry cooperate with each other closely to provide related equipment and supporting services. Communications equipment companies, including Huawei, ZTE, Ericsson and Nokia are competing fiercely for more orders. The competition for 5G has entered the white-hot stage.
The rapid development of 5G communication technology has laid the foundation for the expansion of more applications. Although it is still in the basic construction stage, it has been defined in the industry that 2019 is the pre-commercial year of 5G, while 2020 is the first year of large-scale commercialization of 5G. At that time, there will be more development of situaitonal applications, and to what extent will holographic communication evolve?
WIMI Hologram Cloud ’s holographic cloud published its IPO prospectus globally on June 27, 2019 in the United States. Its net profits exceeded 89 million yuan in 2018, making profits for two consecutive years. The IPO of WIMI Hologram Cloud was listed at NASDAQ Global Board, and as the first share of global holographic AI vision, the profit growth space has been opened. With the development of 5G holographic communication, WIMI Hologram Cloud ’s holographic cloud, which was established only four years ago, is expected to be explosive in the future.
Currently, the relatively mature applications of holographic AI include entertainment and advertising industry. With the improvement of people’s understanding and acceptance of this technology, holographic AI advertisements will be adopted by more brand owners, and holographic Ai shopping will gradually become popular in the e-commerce platform. In addition, as holographic AI technology matures, more application fields will be developed to expand the value of this technology. The listing of the first share of IPO of holographic AI vision at NASDAQ in the United States will ignite the enthusiasm of AI vision companies in listing.
Along with the arrival of the 5G era, the future seems not to be no longer so far away. Unconsciously, holographic communication gradually reveals the possibility of realization. As the first share of IPO of 5G communication hologram application listed at NASDAQ in the United States, WIMI Hologram Cloud give us confidence to look forward to the future.
Holographic communication needs to be achieved through a combination of various techniques. Users talk in front of a special camera consisting of a lens and a microphone, and the lens converts the user into digital images for network transmission. At the receiver end, the images are projected on a special optical device through a laser projector to realize the presentation of the 3D picture.
In this implementation process, it requires the close coordination of 5G high-speed transmission technology, AR, holographic laser projection and other technologies. The difficulties that need to be faced can not be summarized in a sentence or two. In the process of implementing the holographic call, the 5G transmission technology will play a crucial role. It is precisely because 5G has high bandwidth, low latency, high reliability and other excellent features that we have the confidence to image the practical feasibility of holographic calls.
China Mobile worked together with Datang Telecom, Ericsson, Huawei, Intel and Nokia and other global partners to jointly publish the “5G SA (Independent Networking) Launching Campaign”. Yang Xiaowei, deputy director of the Central Network Office, successfully opened the world’s first 5G independent networking end-to-end holographic video call, marking the breakthrough in 5G independent networking technology, and 5G industry development will be fully accelerated.
The “5G + Industry Ecology” brings people a shocking experience of changing their lives by 5G through the communication professional equipment + high-tech frontier equipment + interactive equipment + multimedia from the perspective of wisdom production, smart city, smart people’s livelihood and digital life, so that people can feel the development trend of 5G core ability and industry digitization.
At the World Mobile Conference, China Unicom demonstrated the 5G holographic communication system based on reality augmentation technology, which attracted much attention at the conference. It is reported that relying on Unicom’s 5G network and with AR equipment as a carrier, this system, equipped with customized application software, is possible to achieve many advanced applications such as remote industrial manufacturing, remote on-site exploration, high-precision technology maintenance quality inspection and telemedicine. The holographic communication technology can effectively break the limitation of space distance, and at the same time, it also contributes to the development of collaborative affairs. China Unicom is taking advantage of the huge potential of holographic communication in many fields.
The development of 5G in China is quite significant: China was just participating and running after others in the era of 3G, and China realized the running beside others in the era of 4G, while in the era of 5G, Chinese companies, such as Huawei, are targeting the global market, and have gained a lot of words in terms of patents, chips, software, systems and standards, which also reflects the high importance China attaches to communication technology. As the development direction of the new round of mobile communication technology, 5G will realize the real “Internet of Everything” and bring unlimited possibilities for mobile communication. Just take the example of the common application of shifting 2G to 4G era of telephone calls, the holographic video calls in science fiction movies will also land in the 5G era. At present, Samsung, Facebook, Apple, Google, Huawei and other technology giants are involved in the R&D of technologies in this field, showing the broad prospects of the technology application. As one of China’s largest holographic cloud platforms, WIMI Hologram Cloud listed IPO at NASDAQ in the United States, which will be the world’s only listed company in the 5G holographic AI vision back technology field, with broad application prospects.
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